Three Trees Africa Advisory

About

Who We Are

Three Trees Africa Advisory is a strategy and impact advisory firm purpose-built for the complexity of African markets. Based in Nairobi, Kenya, we partner with organizations  that understand growth and impact aren’t competing priorities—they’re interdependent.

We work with businesses, development organizations, and leaders who are serious about succeeding in Africa while creating meaningful change. Our clients don’t see stakeholder value as a compliance checkbox. They see it as competitive advantage.

At Three Trees Africa Advisory, we help businesses, organizations, leaders, and communities across Africa, to grow  and build legacies that strengthen the continent’s sustainability and development. With us, your North star is  — not just upwards, but outward too. 

We are in the business of strategy design and execution, business and programme development, policy advocacy and government relations, public and corporate affairs, sustainability and developing impact-led initiatives  and programs that are built to last. 

Think of us as your business ecosystem architects — designing growth that thrives beyond spreadsheets and status updates to real world impact at the grassroot, firm and market level. We are a passionate, results driven team of knowledge partners who bring to the table expertise, experience and networks to help you respond to socio-economic, political , trade, private sector and development complexities within Africa. 

We are not your typical firm. We are rooted in purpose, regenerate growth through results based models, branching your business into an ecosystem of tailored  impact led programs, and shaking up how organisations think about success in Africa. 

If you are looking to strengthen your company or organisation’s capacity, sharpen your strategy with a results based and development driven edge, or position your corporate identity and reputation to matter on a regional or global stage, you have come to the right place. Our canopy of solutions are just what you need.

What Makes Us Different?

Africa-First, Not Africa-Adapted

We don’t take Western consulting models and “adapt” them for Africa. We design from the ground up for contexts where informal economies matter, where community stakeholders have real power, where regulations evolve rapidly, and where long-term success requires building trust at every level.

Integration Over Isolation

We don’t believe in separating “business strategy” from “impact strategy” or treating advocacy as an add-on. In African markets, these must work together. A brilliant strategy without stakeholder buy-in fails. A powerful advocacy position without execution delivers nothing. We integrate all three.

Partnership, Not Just Advisory

We don’t parachute in with recommendations and disappear. We work alongside your teams, build internal capacity, and stay engaged through implementation. Your success is our success.

Results Over Reports

We measure ourselves by outcomes, not deliverables. Did the strategy work? Did stakeholders engage? Did communities benefit? Did the business grow? That’s what matters.

Cross-Sector Experience

We’ve worked with multinationals and social enterprises, NGOs and governments, startups and established corporations. This breadth gives us pattern recognition that single-sector consultants miss.

 

Our Mission

Helping businesses, organisations, leaders and communities in Africa to Think Bolder, Target Smarter, and Transform for long term Impact — developing and aligning strategic, business and impact-led goals to drive regional and global success. We transform our clients into organisations that grow tall and sustain strong canopies, positioning them as leading organisations in Africa and the global stage.

Our Vision

To see businesses, leaders, and communities in Africa become global powerhouses — shaping growth, driving influence and gaining returns in both profit and Impact.
Our resources will reposition your business to:

  • Think to Influence and Lead
  • Target for Growth  and Value Positioning
  • Transform for long term  Impact

Our Promise: Think.Target.Transform.

Our Values

  • Growth – the kind that’s strategic and sustainable. We plan for the long haul, not just the next funding cycle.
  • Agility- We cultivate adaptable models that can pivot and reposition you with changing industry dynamics.
  • Interconnectedness – nothing great is built in isolation. 
  •  Impact – Changing lives and communities for Good. Expanding in ways that support long-term resilience for environmental and economic balance.
  • Trust– Building credibility through transparency, ethical leadership, and stakeholder alignment.